Headlines are most widely syndicated
Press release distribution depends on various third-party networks to drive readers to your news. However, the types of distribution vary from publisher to publisher. For example, some publishers pick up your full news releases, while others pick up headlines. Some may even distribute your news direct to their subscribers through email or print distribution.
What we have found when reviewing statistics on Law Firm Newswire is that headlines get the most attention. A press release may get syndicated 500-1,000 times. But a headline can often get picked up by over 5,000 publishers, depending on the topic. While classified as “headline publishers,” they (more…)
Posted in News Publishing, Press Release Writing