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Custom Legal Marketing, an Adviatech Company, has opened a new location in Kansas City, Missouri to help lawyers develop effective SEO and marketing plans for their law firms. Kansas City, MO (Law Firm Newswire) July 17, 2018 – Kansas City lawyers can meet with Custom Legal Marketing (CLM) team members to discuss search engine optimization (SEO) strategies, pay-per-click marketing, website design, branding and more. The new Kansas City location is part of Custom Legal Marketing’s effort to give law firms a local exclusive marketing partner. As Missouri’s biggest city, Kansas City is an increasingly competitive legal market with a large […]


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San Francisco, CA (Law Firm Newswire) July 6, 2018 – Custom Legal Marketing topped a field of over 6,000 entrants to receive a Platinum Hermes Award for design excellence for the new website of McCormack & Erlich, San Francisco employment lawyers. This is the second award Custom Legal Marketing has won for its work on the McCormack & Erlich website, Mcelawfirm.com. Earlier this year, CLM won a Muse Award for inspiring achievement in design and advertising. One highlight of the McCormack & Erlich website is a compelling, interactive presentation of workplace sexual harassment issues. The site walks the fist-time visitor […]


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San Francisco, CA (Law Firm Newswire) December 30, 2015 – The new issue of Bigger Law Firm magazine features an article about Google’s “RankBrain,” a part of the company’s search algorithm that is a form of machine learning, or artificial intelligence. Ryan Conley explains how it works and its implications for the future of web design, content creation, and smart search. Machine learning means empowering computers to alter their own programming, Conley says, and RankBrain is doing just that. Although human engineers manually approve all changes before activating them, the process promises to deliver faster and perhaps better tweaks to […]


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Tampa, FL (Law Firm Newswire) January 15, 2015 – In the newest issue of Bigger Law Firm magazine, writer Cara Tucker explains Google TV Rank and how it impacts search rankings in her article, “The Future of Search.” As Tucker reports, Google TV Rank is emblematic of the new, post-keyword era of search. The technology is one example of how Google is using the offline behavior of individuals to inform the search results that it returns. “Lawyers need to understand that search has changed, radically,” comments Jason Bland, Bigger Law Firm founder. “Google is pushing far beyond keywords and text-only […]


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Tampa, FL (Law Firm Newswire) December 30, 2014 – Many law firms spend a fortune on digital advertising and are still left wondering why competitors are at the top of the search rankings. In the feature interview for the latest issue of Bigger Law Firm magazine, founder Jason Bland explains the crucial, yet little-understood, topic at the heart of the issue: link building. “Every law firm looking to grow needs to have a basic understanding of this topic, because it is at the core of how Google ranks websites,” said Bland. “The problem is that link building sounds like something […]


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San Francisco, CA (Law Firm Newswire) December 18, 2014 – Custom Legal Marketing (CLM) today announced that through January 1, 2015, it will offer its CLM Flagship custom marketing plan to law firms for just $3500 a month. This offering saves law firms 30% or more on CLM’s premier legal marketing product. CLM’s Flagship is built to deliver large-scale growth in quality lead flow for law firms, using a radically new approach to digital marketing. “CLM knows that efficiency and growth are extremely important to law firms, and this special Flagship offer helps them achieve both,” says Jason Bland, CLM […]


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Dickson, TN (Law Firm Newswire) May 24, 2012 – Virtuoso Legal Marketing LLC (www.VirtuosoLegalMarketing.com), a Dickson, TN-based company specializing in online law firm promotion, will be hosting a free, one-time webinar to educate lawyers about how to change their SEO strategies since recent Google algorithm changes, including the Penguin update. The information in the webinar is based on Virtuoso’s real life testing and research for its own client websites. Some of the topics discussed will include: Why traditional SEO link building can damage your search engine rankings. How you should now create links to your website. How on-page optimization has […]


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